5 years of ALLIA: concrete results and leading role in the market

Upon completing five years of activities, ALLIA accumulates significant numbers: there are more than 30,000 active customers in
1,500 cities, served by hundreds of specialists and. 30 distribution centers covering all regions from north to south of Brazil.

The network’s consolidation reinforces the original commitment to offer nationwide coverage with the quality of local service .
‘We’re the only ones delivering market penetration with standardization for companies operating throughout the national
territory,’ states Ricardo Vacaro, Chairman of ALLIA’s Board and member of one of the founding companies. ‘Our geographic
expansion has been accompanied by constant alignment and service quality improvement, maintaining our initial strategies and
vision,’ he adds.

Increasingly strong relationships

The engagement of member companies is growing, and received a boost with the recent launch of the new generation of the
Higindoor line. “We closed 2020 with most of the Alliados’ supply chain passing through the network, which is an important
indicator on the standardization of services,” says Rodrigo Senday, ALLIA’s executive director.

The progressive exchange of experience with global partners INPACS (Europe, Asia, and Oceania) and NETWORK (North and
Central America) reinforces the network’s strengthening and signals new business opportunities ahead. ‘While ALLIA’s international
expansion into South America is underway in Chile   to serve an INPACS client, we are implementing the European network
management system here, and at the same time, our experience with private label brands has become a model for them,’ notes
Rodrigo.

The future under construction

Strengthening sales, expanding coverage to South America, improving the customer experience and strengthening relationships with
international networks are part of ALLIA’s roadmap for the future.

“We are focused on consolidating our sales platform and we want to strengthen relationships with suppliers to raise the level of
relationship and market intelligence with them,” says Ricardo. “I believe that a better customer experience based on technolo gy will
soon become present, and ALLIA’s sales growth will continue to be the keynote of the coming years,” concludes Rodrigo.